Wondering what the big deal is about Google Wave? So was I--even after I got an invite to the Beta preview. Then I learned about a little thing called--oh wait. First a little disclaimer: You don't have to know tech to get Wave. I just explained the whole concept to my mom, who barely … [Read more...]
How to Write a Press Release that Makes People Stop and Look
November 27, 2009 By 1 Comment

Did you know that an astounding 83% of press releases are ineffective? The sad fact is that, while many people have good intentions, very few actually know how to write a press release that makes someone stop and read it. I think that the number one problem is simple--formatting. If people … [Read more...]






